Bet of the Day

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If you are looking for some ideas for your next football bet, look no further. Our Bet of the Day Tip is a top-rated selection chosen by our experts and could be just what you’re seeking.

What is the Bet of the Day Tip?

Our Bet of the Day Tip is our standout betting selection from the entire day’s selection of football action. From all available fixtures and markets, just one is selected to be our special pick for the day.

How do we Choose the Best Bet of the Day?

Our expert tipsters analyse a range of different markets across footballing leagues and competitions, searching for a top-value bet. Numbers will be crunched, past data will be analysed, and other important factors, such as injuries and playing conditions, will be taken into consideration. A selection must provide excellent value for money to qualify as our Bet of the Day Tip.

How Often does the Bet of the Day Win?

Our Bet of the Day is less focussed on picking a ‘safe’ option and more on top value, meaning a selection we strongly feel the bookies have under-priced with their odds. As such, the Bet of the Day will sometimes include slightly more adventurous picks, not something you can expect to be successful every single time. That said, our historical success rate is strong, and by placing great value bets consistently, you should find yourself in a good position to beat the bookie over the medium to long term.

Can I Get Free Bets for the Bet of the Day Tips?

Many bookmakers run free bet promotions for new customers, and some even do such offers for existing customers too. Placing a single bet (a bet on one selection) is almost always permitted under the free bet terms and conditions. Still, you may need to be mindful of the minimum odds requirement. This stipulation does vary, but often you will find that a free bet must be used on a selection with odds of 1.5 or greater. Most of our Bet of the Day Tips do exceed this, however, meaning you will be able to back our selection with your free bet if you are offered one.

Where to Place the Bet of the Day?

For each Bet of the Day, we highlight a couple of bookmakers that are offering a strong price for our highlighted pick. You cannot go wrong with either of our suggestions, but on occasion, you may wish to consider betting elsewhere, perhaps to take advantage of a new customer bonus with one of our other featured bookies. We would, however, discourage punters from betting much below the odds listed on our Bet of the Day page. If the gap becomes significant, the bet may well end up no longer providing great value for money.


When is the Bet of the Day Updated?

You will find a fresh Bet of the Day every single day, usually uploaded in the morning, so there is plenty of time before the chosen fixture begins.

How Do you Choose the Bet of the Day Football Game?

We simply set out to identify a bet that represents great value for money by assessing the available data. It is not simply a hunch or a pick from one of the biggest matches of the day.

Is Bet of the Day a Banker selection?

Our Bet of the Day is more about finding a great value bet rather than one that we think is very safe. If you are after a banker selection, though, this is also something we provide. The odds on these will not be large, but they are selections in which we have a high degree of confidence.