Best New Betting Sites (as of Jul 2024)

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Rating and ranking new bookmakers is a complicated task that takes a lot of time. Fortunately, we at Nostrabet are professionals and have a proven step-by-step process that allows us to provide unbiased ratings. We have refined our rating system over the years, and the first-hand experience helps us provide you with the best possible service.

Each of the best new bookmakers sites for 2024 has something that makes it unique. Therefore, our team made a quick overview of each brand and listed all of the pros and cons. Keep reading to learn more about them, as well as many other details.

Rating: 4.3/5
  • Good Range of Sports and Markets
  • Variety of Bonus Offers
  • Professional Customer Support
18+ T&C apply | Play Responsibly
Rating: 4.4/5
  • Great range of sports betting options
  • Cash out is available
  • Wide array of casino games
New Customers Only. Max one £10 Free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. Skrill, Neteller & PayPal not eligible. T&Cs Apply. 18+ | | Play Responsibly
Rating: 4.2/5
  • Rich assortment of betting markets
  • Android betting APP
  • Fast and secure deposits & withdrawals
  • Fully licensed in Zambia
18+ T&C apply | Play Responsibly

Why Would You Want to Try a New Sportsbook?

Not everyone likes changes, so it’s no surprise that many people are not keen on the idea of finding a new sportsbook. There’s no arguing that this process is tiresome and can take a lot of time; however, the end result usually makes it worth it. There are many reasons why a bettor would want to try a new betting site, and we’re about to see all of them.

New markets

Let’s face it, sports betting fans want to use as many markets as possible. This is one of the reasons why the number of betting markets offered by some operators increases all the time.

Although you will most likely not use more than 50% of the options, some people want a new bookmaker because they want to try new markets. Therefore, bookies often increase the number of what they have, resulting in operators with thousands of options for some events.

Higher odds

Besides the additional markets, players also want higher odds. Some bookmarks provide them with much better options than others, so it’s no surprise that many punters decide to “migrate”.

When checking the odds, learn more about the operator’s margins. This data will show you whether the odds are higher because some sites work on much lower margins than others.

Additional features

Perhaps one of the best reasons why you may want а new betting site is because of the features. Some bookies with more experience are not that innovative and do not add all of the latest tools. Consequently, some bettors miss out on using intriguing alternatives.

Cash Out and Live Betting are two options you will find while using almost any iGaming site. Live Streaming, Edit Bet, Bet Builder, Advancebet, and others, however, are not present all the time. 

New bonuses

Among the most interesting parts of using a new sportsbook is the bonuses you can access. Although there are many similarities between the promos, every brand has at least one unique perk.

Starting with the welcome proposition, bettors who haven’t used the given bookie before will find a new welcome bonus. It’s also common to come across many other options, including special offers for some sports.

Better UI and experience

There are several top-tier sportsbooks that offer excellent options, but their UI and player experience are not the best. This is usually because of an outdated design, and it seems like more and more people are not okay with it. Consequently, some users look for new betting sites because they want better UI and overall experience.

Additional security options

Even though some people do not care about the security options, having access to more alternatives is always a plus. That’s the reason why some people are interested in using a new sportsbook.

Some operators will also have better SSL encryption technology, as well as extra licenses. Third-party security monitoring tools are also available on some sites.

More payment options

Bettors using a given online bookmaker are used to making payments with specific deposit solutions. Most punters don’t have problems, but others have to use certain deposit and withdrawal methods just because they want to keep using the given iGaming site. This is not ideal, so users often look for operators with more payment gateways.

Since sites want to do everything possible to gain new customers, many provide many more payment gateways. Alongside the cards and bank transfers, sites can often add cryptocurrencies, e-wallets, cheques, mobile payments, and more.

How to Pick a New Betting Site?

The demand for new online betting sites is at an all-time high within the sportsbook industry. While this opens the door to new possibilities, it also requires some finesse when picking a new betting site. As such, understanding how to select a new betting site is an important task that should involve the following considerations:

  • Verify if the bookie offers 24/7 support.
  • Review the number of available betting markets, and the odds provided.
  • Investigate if the bookie offers welcome bonuses, no deposit offers and other promotions.
  • Review the terms and conditions for information regarding betting features, banking options, withdrawal processing times and more.
  • Confirm the bookmaker is licensed by a reputable gaming control board.

Customer Care

One of the most critical considerations for new customers when signing up with new sports betting sites is the quality of customer care. While this is important whether the bookmaker is new or established, it is even more so with a new betting site. One of the best ways to gauge the quality of customer care is via the channels of communication, speed of replies and politeness.

The channels of communication, speed of replies and politeness play an essential role in your ability to get the assistance of the best service. More importantly, the speed at which they reply, language options, and politeness impact your overall experience. Ultimately, the more channels of communication a bookmaker offers, the better your ability to receive assistance when needed.

Similarly, having access to customer care services 24/7 is just as important. There are few things worse than having to wait for a reply. Offering 24/7 support shows the bookie is committed to providing a superior level of service.

Betting Limits, Markets and Odds

The betting limits offered by the newest betting sites are often less than those provided by more established bookies. This applies to both the minimum stake requirements and the maximum amounts punters can stake.

If the bookie’s betting limits are restrictive, your ability to generate a profit will be impacted. As such, the betting limits must be taken into account when choosing whether to sign up a new bookie.

Whenever signing up with a new betting site, the variety of markets and odds will vary from bookmaker to bookmaker. The reality is punters who register with bookies who offer fewer sports limit their potential. Likewise, by registering with bookies that provide popular sports like football and tennis, they increase the market availability.

Specials & Bonuses

Similar to the betting platforms and game variance, new sports betting sites have a variety of specials & bonuses available. Generally, there are commonalities in the type of bonuses that new sites offer as part of their incentive package. For the most part, sign-up bonuses are the most frequently offered, while free bets and free spins are also common.

In addition to those mentioned above, new betting sites will occasionally offer no deposit bonus promos. Likewise, most new sites will feature other incentives such as reload bonuses, cashback bonuses, guaranteed best odds, and loyalty programs.

Main Terms and Conditions

As bonuses are structured around the terms and conditions, players should carefully read them in their entirety. The terms and conditions include who qualifies for the bonus and govern how the prize is used. They also have a list of general terms and conditions as well as those that specifically apply to the bonus in question.

As these apply to what the bonus can be used for, reading the terms and conditions is critical. First and foremost, they will include minimum deposit requirements, wagering requirements, game restrictions, and sports bet size limitations. In addition, the T&Cs may consist of how long the bonus remains active after activation and whether withdrawal maximums are applicable.

Country of Jurisdiction

A bookmaker country of jurisdiction plays a vital role in the languages and currencies available. Essentially, the country of jurisdiction determines the number of language and currency options a betting site will offer. By punting in your preferred language, your freedom to navigate uninterrupted will not be impacted. Likewise, by playing in your native currency, you avoid any costs associated with currency exchange rates.

Considering that, here is a list of the best betting sites for the USA, UK, Austria, and Germany. If you reside in another country, you can visit our “Bookmakers by Country” page. There, you can find more information about online gambling in your country.

How do you Decide Which of the New Betting Sites is Worth it?

Despite providing you with a load of information, we understand that choosing and trusting a new betting site is easier said than done. Fortunately, we have been in such a position and know that the decision is tricky, so here is something to help you.

  1. Focus on unbiased reviews: All of Nostrabet’s reviews are written by experts who use a proven step-by-step process and criteria to evaluate each brand. All of our comprehensive reviews are unbiased and will show you exactly what you can expect to find. Be careful when reading other analyses, and make sure they are written by professionals.
  2. Test the site yourself: One of the best ways to choose a new betting site is by testing some of its options. Check its UI, browse through the different sections to see what they offer, try some of the features and more.
  3. Register on the site you find more interesting: Once you’ve read a review and tried some of the options it has, it’s time to register. In fact, most people open an account with a couple of brands because they want to make sure they’re making the right choice.

After creating your account, you can experience the site to the fullest and test everything it has. If you make a deposit, you will be able to place a bet, try some of the bonuses, and much more.

With your new account up and running, the only thing left for you is to choose the site that has everything you need. 


Are new betting sites legitimate?

Yes, as long as the betting site is licensed by a reputable licensing body such as the United Kingdom Gambling Commission or Malta Gambling Authority.

How do I know which are the best new betting sites?

One way to learn about the best new betting sites is by reading a review. Rest assured, if a bookie is reputable, Nostrabet will publish an unbiased review about the bookmaker.

Where can I find a list of new betting sites?

You can start by clicking on the “Bookmakers” tab at Nostrabet or follow us on social media. If a new bookmaker has opened, we will include it within our list of new betting sites.

Do new betting sites accept cryptocurrencies?

For the most part, this is dependent on the bookmaker and the payment methods they accept for deposits and withdrawals.

How long does it take to open a new betting account?

Opening a new betting account can take between seconds and a couple of minutes. This will depend on the specific registration process and the information each new customer must provide.

Our Conclusion

The idea of this article was to show you how to choose new betting sites and reveal the names of the companies that stand out. All brands mentioned here are accessible in many countries all over the world, so there should be at least a couple of options where you reside.

If you are unsure which site to trust, follow the proven steps that will help you pick the optimal operator. Take your time because this is an important decision and will have a huge impact on your experience.