The popularity of sports betting throughout the Europe, America and Asia is constantly adapting as new sports betting sites come online. However, while this creates a competitive environment worldwide, it can be challenging to know which of the newest betting sites are trustable.
We have carried out extensive research for all the newest sportsbooks and have created a list of the top 10 best new bookmakers sites for 2023. We also include helpful information such as picking a betting site and providing a list of frequently asked questions.
Comparison of Best Bookmakers
- N1bet – Competitive odds and no-risk free bets
- Stake.com – Top-rated cryptocurrency bookmaker
- MyStake.com – Great betting site for punters
- Roobet.com – The fastest-growing crypto bookmaker
- Cbet – One of the top new sportsbooks for live betting
- 22bet – Best online bookmakers for DOTA 2 betting
- Sportaza – One of the best sites for virtual sports
- Melbet – Award-winning sportsbook for greyhound racing
- FortuneJack – Best for UEFA Champions league betting
- Bet2u – Excellent sportsbook for prop bets
Best New Bookmakers Sites Reviewed
- Range of payment methods
- Among the new online betting sites
- High football odds

- Live sports streaming
- Best betting site
- World Cup market

- Great range of Sports betting Markets
- Generous bonus offers
- A wide array of Casino games
- Different Payment options

- Great Odds
- High Betting Limits
- Wide variety of markets
- Various Payments

- Cash back
- Promo code for new customers
- Fantastic betting website

- Live chat available
- Free bet offer
- Mobile app

- Football betting
- Available payment with debit card
- Racing bets

- Best betting site
- Highly recommended
- Rewards for new reg
- Easy account opening

- Horse racing betting
- Great casino bonus
- Betting app

- Brand new star sports
- Easy bank transfer
- Betting offers for existing customers

To help you get started, we have included vital information about each new sports betting site. Along with providing some introductory information, we have included bonuses and promotional information and a list of pros and cons.

- Good welcome bonus
- Great selection of sports
- Mobile apps available
- Helpful customer support
- Pros
- Offers over 250 markets for football
- Includes Asian handicaps and live betting
- Available in eight languages
- Accepts Bitcoin and other forms of cryptocurrency
- Cons
- Does not offer horse racing bets or poker
- No special bets or bet builder feature

- Eye-catching website design
- Great sportsbook section
- Professional customer support
- Crypto payments
- Pros
- Offers excellent live betting options
- A large number of crypto options
- Superior betting odds
- Online casino with over 1,000 games
- Cons
- Horse racing unavailable
- Virtual Sports and Poker not offered
- Does not offer mobile apps

- Great range of Sports betting Markets
- Generous bonus offers
- A wide array of Casino games
- Different Payment options
- Pros
- Accepts cryptocurrencies
- Great support
- Live streaming
- Wide range of football lines
- No KYC process for account registration
- Cons
- Does not offer MyStake mobile app

- Great Odds
- High Betting Limits
- Wide variety of markets
- Various Payments
- Pros
- 40+ available sports
- Live streaming of eSports events
- Always has promotions available to all players
- Good customer service
- Cons
- Turnover requirements
- No fiat payments only accepts BTC & ETH

- Great welcome bonus
- Competitive odds
- Great options for eSports betting
- Crypto payments accepted
- Pros
- Over 40,000 monthly sports events
- Includes multi-view feature
- Live streaming and mobile apps
- Cryptocurrency-friendly
- Cons
- Horse racing and poker not offered
- A limited number of withdrawal methods

- Good sports bonus
- Many betting options on sports
- High odds
- eSports and Virtual Sports betting
- Pros
- Offers coverage for over 40 sports types
- Over 2,000 daily pre-match events
- International horse racing coverage
- Cryptocurrency payment option
- Cons
- A limited selection of promotions
- Odds are average

- Good looking website
- Variety of sports
- Cash-out function
- Helpful customer support
- Pros
- Over 35 sports and top league events
- Cash out, and Bet Builder features
- 24/7 customer service
- Multiple language options
- Cons
- Live streaming not offered for sports
- Low withdrawal limits
- No mobile apps or online poker

- Big variety of sports betting options
- Many slot games
- Live casino games with real dealers
- Many payment options
- Pros
- 1,000+ daily events
- Over 700 betting markets
- Cash out and multi-live feature
- Fast withdrawals
- Cons
- Bet builder feature not offered
- Does not offer options for poker

- Excellent Sportsbook and Casino sections
- Betting features available like Cash Out
- Generous Welcome Bonus
- Cryptocurrency payments
- Pros
- Hundreds of daily sports events
- Mobile compatible website
- Multiple betting features
- Cons
- Limited variety of promotions
- Does not offer poker
- Live streaming not available

- Great Welcome Offers
- Variety of Sports markets
- Appealing Casino section
- Pros
- Over 30 sports
- Generous betting markets
- Competitive Live betting odds
- Cryptocurrency payment options
- Cons
- No Poker and horse racing coverage
- No live video streaming
How to Pick a New Betting Site?
The demand for new online betting site is at an all-time high within the sportsbook industry. While this opens the door to new possibilities, it also requires some finesse when picking a new betting site. As such, understanding how to select a new betting site is an important task that should involve the following considerations:
- Confirm the bookmaker is licensed by a reputable gaming control board.
- Compare and evaluate the bookies’ best odds and pricing.
- Review the number of available betting markets.
- Investigate if the bookie offers live betting and streaming.
- Review the banking options and withdrawal processing times.
- Verify if the bookie offers 24/7 support.
Customer Care
One of the most critical considerations for new customer when signing up with new sports betting sites is the quality of customer care. While this is important whether the bookmaker is new or established, it is even more so with a new betting site. One of the best ways to gauge the quality of customer care is via the channels of communication, speed of replies and politeness.
The channels of communication, speed of replies and politeness play an essential role in your ability in getting assistance of best service. More importantly, the speed at which they reply, language options, and politeness impact your overall experience. Ultimately, the more channels of communication a bookmaker offers, the better your ability to receive assistance when needed.
Similarly, having access to customer care services 24/7 is just as important. There are few things worse than having to wait for a reply. Offering 24/7 support shows the bookie is committed to providing a superior level of service.
Betting Limits
The betting limits offered by the newest betting sites are often less than those provided by more established bookies. This applies to both the minimum stake requirements and the maximum amounts punters can stake.
If the bookies betting limits are restrictive, your ability to generate a profit will be impacted. As such, the betting limits must be taken into account when choosing whether to sign up new bookie.
Оdds & Markets
Whenever signing up with a new betting site, the variety of markets and odds will vary from bookmaker to bookmaker. As bookmakers are required to be licensed, this is often based on the jurisdiction they operate within. Moreover, the jurisdictional limitations often determine the type of sports a bookie offers.
This is where you will find a difference in the odds as some bookies may not offer American football or basketball. The reality is punters who register with bookies who offer fewer sports limit their potential. Likewise, by registering with bookies that provide popular sports like football and tennis, they increase the market availability.
Specials & Bonuses
Similar to the betting platforms and game variance, new sports betting sites have a variety of specials & bonuses available. Generally, there are commonalities in the type of bonuses that new sites offer as part of their incentive package. For the most part, sign up bonuses are the most frequently offered, while free bets and free spins are also common.
In addition to those mentioned above, new betting sites will occasionally offer no deposit bonus promos. Likewise, most new sites will feature other incentives such as reload bonuses, cashback bonuses, guaranteed best odds, and loyalty programs.
Main Terms and Conditions
As bonuses are structured around the terms and conditions, players should carefully read them in their entirety. The terms and conditions include who qualifies for the bonus and govern how the prize is used. They also have a list of general terms and conditions as well as those that specifically apply to the bonus in question.
As these apply to what the bonus can be used for, reading the terms and conditions is critical. First and foremost, they will include minimum deposit requirements, wagering requirements, game restrictions, and sports bet size limitations. In addition, the T&C’s may consist of how long the bonus remains active after activation and whether withdrawal maximums are applicable.
Country of Jurisdiction
A bookmakers country of jurisdiction plays a vital role in the languages and currencies available. Essentially, the country of jurisdiction determines the number of language and currencies options a betting site will offer. By punting in your preferred language, your freedom to navigate uninterrupted will not be impacted. Likewise, by playing in your native currency, you avoid any costs associated with currency exchange rates.
Considering that, here is a list of the best betting sites for the USA, UK, Austria, Germany and France. If you reside in another country, you can visit our “Bookmakers by Country” page. There, you can find more information about online gambling in your country.
- Best betting sites in the USA
- Best betting sites in the UK
- Best betting sites in Austria
- Best betting sites in Germany
How do we Rate and Rank New Sportsbooks?
The steps we take to rate and rank a new sportsbook are detailed and follow an established set of protocols. While our investigative review system includes other criteria, our primary tools for rating and ranking a new sports betting site include:
- Licensing and Reputation
- Betting Markets and Odds
- User Experience
- Customer service options
- Mobile compatibility
- Betting Features
- Banking Options
Establishment Date
In most cases, the date a sportsbook was established determined whether it is viewed as a new bookmaker. However, the establishment date is only a starting point in deciding if a bookmaker is new. The standard we use to establish if a bookmaker is new is based on how long they have been operational.
The general consensus is if a sportsbook is less than a year old, we view it as new. This allows us the appropriate time to evaluate the bookie effectively. It also allows us to establish whether they are trustable and meet our standards of legitimacy.
Notable Betting Features
Similar to any other business, new betting sites strive to offer the latest innovative features. This provides them with the ability to compete in a global marketplace. While it is difficult for new betting sites to achieve, they depend on provable betting features. This includes the addition of online sports betting, streaming, bet builder and cash out options.
Cash Out
This is a feature offered by a large number of established and new betting sites. Its purpose is to provide the option of cashing out a bet online before an event natural conclusion. The staked bet will be divided between the bettor and the betting site if used. The bettors will retain it for future use, while the bookie will keep the remainder as profit.
Live Betting
One of the most notable features of new betting online sites is the addition of live betting. This feature is a minimum expectation for most punters, especially those who enjoy betting on sports. It functions in the same way as pre-match betting; only wagers are in real-time, and odds are determined by match conditions.
Live Streaming
Less frequently offered due to associated costs, live streaming is a popular feature that streams events live to desktops and mobile devices. If available, it is usually free, although many new betting sites will require a positive balance to access streaming services.
Bet Builder
The Bet Builder is another common feature that allows for constructing multiple bets from a single sports event under one betslip. It takes the combined staked value and odds and calculates the payable based on all events resulting in a win.
Trustworthiness and Reliability
One of the most crucial factors for players is bookmaker trustworthiness and reliability. A major component to achieving this is a bookies transparency, SSL certificate and willingness to promote responsible gambling. These are considered the benchmarks needed for new betting sites to be trustworthy and reliable.
In addition to being transparent, bookmakers must be licensed by reputable offshore gaming control boards like the MGA and UKGC. They require encryption technologies to ensure bookies operate a safe platform. You can check out our list of licensed bookmakers to find a reliable and trustworthy betting operator. The gambling license also ensures that notable features, odds, and betting limits meet the standard for safety.
Mobile Apps
Mobile apps remain a crucial part of any betting sites ability to attract new customers. Unfortunately, most new betting sites offer mobile websites versus investing in app development. Still, this option does offer mobile compatibility for iOS and Android operating systems and should not be disregarded.
While most new betting sites tend to offer mobile websites, they are often preferred over apps. This is more relevant with punters who like to avoid downloading software. The plus side to this is the two function in the same manner and offer an identical selection of features and overall usability.
Payment Methods
It is common for the latest betting sites to offer payment such as Skrill, Neteller, Mastercard, VISA, E wallets and American express. However, most also will include options like PayPal, credit/debit cards, bank transfers, vouchers and cryptocurrency payment methods.
Each option uses secure software that allows for fast and easy depositing of funds and includes rapid payout processing. In addition, most card payments methods offer a variety of deposit and withdrawal limits and generally are free of any payment processing fees. You need only to verify your account and fill in your bank account details.
FAQ
Are new betting sites legitimate?
Yes, as long as the betting site is licensed by a reputable licensing body such as the United Kingdom Gambling Commission or Malta Gambling Authority.
How do I know which are the best new betting sites?
One way to learn about the best new betting sites is by reading a review. Rest assured, if a bookie is reputable, Nostrabet will publish an unbiased review about the bookmaker.
Where can I find a list of new betting sites?
You can start by clicking on the “Bookmakers” tab at Nostrabet or follow us at social media. If a new bookmaker has opened, we will include it within our list of new betting sites.
Do new betting sites accept cryptocurrencies?
For the most part, this is dependent on the bookmaker and the payment methods they accept for deposits and withdrawals.
Are online betting sites legal?
Yes, online betting sites are legal unless you reside in a country where online betting is illegal.
Which bookmakers have betting apps available?
Here are a few example for betting apps – 22Bet, FortuneJack and Melbet.
Our Conclusion
We introduce you to some of the football betting sites that are also available in the USA and EU market. Even though we choose only 10 betting websites, you can still check our European football online bookies. There, you can find out how to make a registration, betting exchange, sporting events, all card payments, and many more.