Ladbrokes In-depth Review

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18+. New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, s
Why to choose Ladbrokes?
Compare Ladbrokes with other bookmakers
  • High Odds
  • Good Mobile Apps
  • Reliable Customer Support
  • Quick Payments
  • Delays by Cash-out
Rating from Nostrabet.com
Design & Navigation
Odds Live
Mobile Version
Casino Area
Customer Support
How the rating is calculated?
Founded 1886
License Great Britain, Gibraltar
Languages multilingual
Country Great Britain
Mobile Version Yes
Bonus Welcome Offer
Live betting Yes
Cashout Yes
Poker Yes
Casino Yes
Live Streaming Yes
Last update by Nostrabet.com on : 22 July 2019

Ladbrokes Information

Ladbrokes is an online betting platform that has been around ever since the year 2000, and it’s been relevant even up until now. Of course, the parent company wasn’t created in 2000;

It has been around ever since the 18th century, making it one of the oldest bookmakers in Europe. That’s why Ladbrokes is actually part of the overall gambling history of the UK.

The founder goes by the name of Harry Ogden who later became known as the first mainstream bookmaker in the UK.

He eventually formed Ladbrokes in 1902 where he drew his inspiration from the Ladbroke Hall Racing Stables in Worcestershire. The betting company has been around ever since then. Of course, the year 2000 saw the spike in popularity of the internet which lead to Ladbrokes going online with its new platform. It later became one of the biggest and most popular UK gambling platforms to date.

Ladbrokes went under the herald of the Ladbrokes Coral Group PLC which eventually got acquired by GVC Holdings PLC, which happens to be one of the biggest sports betting companies worldwide.

Website Review – Layouts and Structure

Ladbrokes homepage
Preview from Ladbrokes homepage

When you first look at the website, you’ll see that it has a header that is colour red and promotes the welcome bonus for the sports market. Right below, you’ll see pictures of the various sections that you can go to, and these sections include Sports, Casino, Slots, Games, Live Casino, Bingo, Poker, and Exchange. Even below that, you’ll see a wall of text that explains some info on the games you can play and the promo details.

The top part of the website looks quite elegant, having a simple red header with a lot of pictures. However, you’ll find a wall of text below that which isn’t that attractive. Overall, the design of the website isn’t as attractive as a lot of other modern gambling websites. The site is also not interactive which is a minus for most players. Nevertheless, Ladbrokes did an excellent job of presenting the different sections of the website. The layout is unique and not like those of other sites.

How to Sign Up at Ladbrokes?

Ladbrokes registration form
Registration in Ladbrokes

Signing up in Ladbrokes is really simple. Just follow the steps below to create an account.

  1. Step 1: Go to the official Ladbrokes website.
  2. Step 2: On the homepage, click the ‘Join Now’ button below the green ‘Log In’ button located at the upper right-hand corner of the screen.
  3. Step 3: After clicking the ‘Join Now’ button, a pop-up registration box will appear. Complete the 3-step registration process which includes the About You, Contacts Info, and Account tabs.
  4. Step 4: Read and agree to the terms and conditions of the website.
  5. Step 5: Check your email and verify your account.

Open account

Ladbrokes’ account verification includes the verification of the user’s country origin, age, and identity. Although Ladbrokes does not ask for your account’s verification during your registration, you will eventually be required to verify your account when necessary. You must verify your account when Ladbrokes requests copies of your identity documents.

Here are some of the requirements you may need to submit:

  • A coloured copy of your Driver’s License
  • A coloured copy of your Passport
  • A coloured copy of your Utility Bill, Hospital Letter, Bank Statement, Certification from bank, Payslip, or other documents that confirms your address

Moreover, if you lost any of your login details, go to the login section of Ladbrokes and then click ‘Forgotten Login Details?’ below the green ‘Log in’ button. You will then be redirected to a page where you can reset either your Password or your Username, depending on which information you lost. If you forgot both your username and password, just select either of the two options. Go to the tab of your chosen option, provide the required information, and click click ‘Reset Password’ for the Reset Password tab or ‘Retrieve Username’ for the Retrieve Username’ tab.

Welcome Bonus – Bet £5 Get £20

Ladbrokes welcome bonus

One of the things that you can look forward to when you register on the website would be a nice and simple welcome bonus just for signing up. All you have to do is make a bet of £5 at odds of 0.5, and you’ll get £20 worth of free bet. In order to avail, all you have to do is use the promo code 20FREE and you’ll already be able to avail the bonus bet. Take note that you will be receiving 4 £5 free bets which will equal to a total of £20.

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18+. New UK+IRE customers. Paypal and certain deposit types and bet types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4 x £5 free bets. Free bets valid for 4 days on sports, s
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Sports Covered

When you enter the website, what are some of the sports that you can play? Ladbrokes, being a veteran in the sports betting industry, has added a nice list of betting markets for you to avail.

Sports Markets

Some of the sports markets include football, UK horse racing, greyhound racing, darts, Aussie rules, chess, golf, mixed martial arts, boxing, and more. While other sports betting platforms may have a bit more markets, Ladbrokes has high-quality markets with a lot of events per market, making the platform equally attractive.

Ladbrokes Football

Of course, football will definitely be the star of the gambling platform since this happens to be one of the most popular sports that punters bet on. Since Ladbrokes comes from the UK, you can be sure that its football market is amazing. Ladbrokes focuses a lot on the huge UK leagues and competitions from around the globe. Its speciality is the European market, but it also offers something from other countries. You’ll see a lot of tournaments from Premier League, La Liga, Champions League, Europa League, and much more.

In-Play Sports Betting

Ladbrokes live betting
Preview from ‘In-play’ section in Ladbrokes

The in-play sports betting feature allows you to bet live while a game is happening. With the in-play feature, you can bet anytime in the middle of a game even if it is currently going on real-time. This is a more exciting version of the usual sports betting because you get to really take part in the event.

There is a decent number of sports to bet on live. These sports include Football, Tennis, Basketball, Volleyball, and Ice Hockey. What’s great is that there are some sports that you can watch live and bet on live at the same time. Although not all sports events have this option, it’s still great to know that Ladbrokes has this feature on the platform.

Betting Odds

When it comes to betting odds, Ladbrokes is known for its extensive knowledge in betting, which is why it has solid and high odds. It especially has good odds for both football and UK racing – two of the most popular sports markets in Ladbrokes.

Sports Products

Just like all the other modern sports betting platforms, this one also has a lot of cool features that you can take advantage of. Here are a few of them that can really amp up your overall experience.

Cash Out Option

One of the beneficial features that this platform has is its cash out feature. The great thing about it is that it allows you to have some sort of a safety net so that you can guarantee some wins. The cash out feature allows you to take out your profits even during the middle of the game so that you can secure your money before the game finishes.

Live Streaming

There is also a cool live streaming feature that allows you to stream the game while it is actually happening. It is a great way for you to enjoy the game while betting at the exact same time. Just think of it as a means to watch your game and know how you can position your bets together.

Horse Racing

Aside from football, Ladbrokes is also quite known for its horse racing market. The great thing about the horse racing market of Ladbrokes is that it offers a whole range of racing events for you to enjoy. It also allows you to have a sizeable wager acceptance which appeals to big punters. The only problem is the odds. As compared to a lot of other big sports betting platforms, Ladbrokes’ odds for the horse racing market are standard and nothing to shout about.

Ladbrokes Casino

Ladbrokes casino
Casino section of Ladbrokes

Aside from the sports betting platform, you also have a nice casino that you can look forward to. If there’s one thing that Ladbrokes casino is definitely known for, it’s the variety of games that it offers. Ladbrokes has slots, table games, TV games, roulette, poker, jackpots, bingo, and many more. You definitely won’t be bored with all the things you can do in the casino section.

Because there are just a lot of games in the casino section, Ladbrokes organized them in categories. In the section, you can choose to view from different categories including:

  • Top Games
  • New Games
  • Slots
  • Movies & TV
  • Jackpots
  • Table & Cards
  • Video Poker
  • Casual Games
  • All Games

Explore these tabs and get the most of your casino gaming experience.

Live Casino

Ladbrokes live casino
Preview from Ladbrokes live casino

If you’re looking for something a little more exciting, then you’ll love the live casino section that Ladbrokes offers. The website has live dealers just like in Vegas casinos, except that these dealers are from the other side of your computer. This is really fun because you get to experience something similar to an actual casino where you interact with a real dealer. For the live casino, you can play games like Blackjack, Baccarat, Hi-Lo, Texas Hold’em, and Roulette. And what’s exciting is that you get to have different live dealers for each live casino event. There are also exclusive tables available, and they offer unique features that are not available on the regular live casino events. So if you want something different, you might want to try these exclusive tables.


Ladbrokes poker
Poker section in Ladbrokes

If you’re more of a poker person, then there’s a nice little software that you can download in this section so that you can start playing. The poker table of Ladbrokes is pretty cool. It comes with a lot of fantastic offers for new players and also competitions where players can pit their betting skills against other players.

The best thing about Ladbrokes’ poker is that there are a couple of special offers especially for poker players, both new and existing. There are also tournaments and weekly challenges that are extremely exciting to take part in.


Ladbrokes’ Virtual betting is pretty awesome if you want something different from the usual sports betting. It’s a separate section because it involves virtual betting on simulated games, not real games. Virtuals are just basically like betting on video games where you’re not the one playing.

There are Virtuals available for major betting events including Football, Horse Racing, Horse Racing’s Grand National, Greyhound Racing, Motor Racing, and Speedway. Ladbrokes’ Virtuals are special because the quality of these simulated games are almost realistic, so bettors will pretty much have the same level of fun betting on these games as they are betting on real games.

Ladbrokes Mobile App

Ladbrokes mobile app

The great thing about Ladbrokes mobile is that it offers native apps for three types of device platforms. These are the iOS, Android, and Windows OS. You can get the Ladbrokes mobile app for your device’s system at Ladbrokes’ official website.

If you don’t feel like downloading the app, you can also use the mobile version of the website which is essentially the same thing. All you have to do is access the site using your mobile browser, and you can go to the mobile website version of Ladbrokes.

Ladbrokes’ app has almost the same features as those found on the desktop version of the bookmaker. It has a great layout, one that really suits mobile betting, and it is optimised for mobile screens of different mobile device models and brands.

Payment Options

Ladbrokes has quite a number of payment methods which players can choose from. Check out the deposit and withdrawal options available below.

Payment MethodDeposit MinimumDeposit MaximumTime for Deposit
Visa LogoVisa£5 £99 999Instant
MasterCard LogoMasterCard£5 £99 999Instant
PayPal LogoPayPal£10£10,000Instant
Neteller LogoNeteller£10Not specifiedInstant
Skrill LogoSkrill£10Not specifiedInstant
Paysafe Card LogoPaysafe Card£5Not specifiedInstant
ApplePay LogoApplePay£5 £99 999Instant
Payment MethodWithdrawal MinimumWithdrawal MaximumTime for Withdrawal
Visa LogoVisa£5£30,0003-5 Days
MasterCard LogoMasterCard£5£30,0003-5 Days
PayPal LogoPayPal£10£10,000Up to 2 Days
Neteller LogoNeteller£10Not specifiedUp to 2 Days
Skrill LogoSkrill£10Not specifiedUp to 24 Hours
Paysafe Card LogoPaysafe CardN/AN/AN/A
ApplePay LogoApplePay£0.01 £30 0001-3 Days
MasterCard, Paysafe Card, Skrill, ApplePay, PayPal, Neteller, Visa
MasterCard, Paysafe Card, Skrill, ApplePay, PayPal, Neteller, Visa

Security & License

Being under the GVC Holdings Inc. herald, the platform has licenses in around 20 different countries around the world. Ladbrokes specifically has a license from the British Gambling Association and the Gibraltar Gambling Commission. Also, the main company is a part of the FTSE 100 Index. As for the security, it uses encryption of 128-bit SSL with an encryption certificate from Thawte.


Ladbrokes has an affiliate program that gives affiliates that opportunity to take advantage of being an affiliate for all the brands under the parent company’s wing. You get to have revenue sharing from the net of all the affiliates that you brought in. If you have sub-affiliates, you get a 2% cut from the number of people they brought in. If you want to read more visit this page: ladbrokespartners.com where you can find particulars regarding the program.


If you have further questions, read the Ladbrokes FAQs below.

How do I verify my account?

All you have to do is upload a photo of an ID and also a photo of a proof of address such as a utility bill or a bank statement. Take note that the proof of address has to be at least 3 months old in order for it to be considered valid.

What is the Ladbrokes exchange section?

The exchange section is the section wherein you can make the exchange bets.

Does Ladbrokes have a bet calculator to help me with bet computations?

Yes, it does. You can find it in this link: ladbrokes.com/betCalculator/.

What do I do if I can’t log into my account?

If you lost your password or username, you could go to the lost password facility in the login section of the website. If you have been locked out of your account, then you must contact the customer support to know why and how to remedy it.

Is there a Lotto section?

Yes, there is a lotto section on the website. It’s a rather new section and can be found in the sections menu at the top of the website.

Do I need to use a promo code for all bonuses?

You don’t need to use a promo code for all the bonuses, but you’ll need to use the promo code 20FREE for the sports welcome bonus. Just check the instructions of the bonus to know whether you need one or not.

Does Ladbrokes offer daily tips for sports betting?

Yes, Ladbrokes has daily tips for various sports, especially for football and horse racing.

Customer Support and Contacts

To contact the Ladbrokes customer support, you can chat with the team using the 24/7 live chat feature. You can also send them a message using your account. They also have a Twitter page with username @LadbrokesCare. Additionally, you can send an email to the customer support team using the link below.

Overall Rating

Being one of the more veteran bookmakers in the field, Ladbrokes doesn’t really disappoint when it comes to the overall gaming experience – especially with the casino, live casino, and poker sections. With regard to the sports betting market though, there are a lot of options that are actually better. The odds here are quite substandard compared to many other platforms. The advantage Ladbrokes has, however, is the intel because it has been in the field for so long.

Overall, Ladbrokes does deliver when it comes to the user experience which is why it gets an 8 over 10 rating.

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Kristiyan Kyulyunkov

Кристиян Кюлюнков е специализиран в анализите на различни букмейкъри. Има опит в залаганията и следи отблизо офертите на различните компании. В Нострабет се занимава с писане, оформяне и публикуване на експертни ревюта, както и работа по прогнозите и спортните новини.

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